► Subscribe to the Financial Times on YouTube: http://bit.ly/FTimeSubs<br /><br />Tech companies are increasingly focused on building wearable technology or internet-connect home devices. The problem? A lot of existing products were built with male consumers in mind. Sarah Mishkin, the FT's San Francisco correspondent, reports on how makers look to broaden the market for their products by rethinking their approach to design.<br /><br />► FT Business: http://bit.ly/1KUK08s<br /><br />► FT Technology News: http://bit.ly/1LNlR4g<br /><br />For more video content from the Financial Times, visit http://www.FT.com/video<br /><br />Twitter https://twitter.com/ftvideo<br />Facebook https://www.facebook.com/financialtimes